Theory House adds style to Android Wear

Theory House adds style to Android Wear

The video above is quick recap of the work Theory House produced for Google’s Android Wear display at Best Buy. Our brief was to be disruptive and to weave personal style into the visuals. The results are this traffic-stopping display at Best Buy nationally....
Theory House brings the Food Lion experience to the DC

Theory House brings the Food Lion experience to the DC

For the second year in a row, Food Lion was the “Exclusive Grocery Store” of the DC Metropolitan Cooking & Entertaining Show as well as the “Proud Ingredient Sponsor” of the Food Lion Cooking Stage at the event. The Metro Cooking & Entertaining Show is a...
Webinar Replay: 6 Trends Shaking Up Private Brand

Webinar Replay: 6 Trends Shaking Up Private Brand

The video above is a replay of a webinar presented by Theory House VP of Retail Brands, Christopher Durham, highlighting the 6 Trends Shaking Up Private Brand. Give Theory House a call at 704.665.0714 if we can support you with strategy and branding needs. Webinar...
Jared Meisel Journeys on Unchartered Trails

Jared Meisel Journeys on Unchartered Trails

The old adage goes that there are no new ideas under the sun. Dick Stevens, collaborating with Theory House partner and strategist Jared Meisel, came to market with a truly innovative new product—jerky combined with trail mix. Bridging two different categories and...