Jim Cusson, president of Theory House shopper marketing agency (pictured left) and Jared Meisel, Managing Partner, have been invited to present at the Path to Purchase Institute's Shopper Marketing Expo in Chicago October 9, 2013. The two will highlight ways brands and retailers can get a "Big Bang on a Budget" and optimize shopper marketing budgets. Their presentation is part of the Small Budget Excellence track, which is new this year. Billed as the world's largest gathering of shopper marketing professionals, the Expo brings together throusands of retail marketers and hundreds of exhibitors showcasing the latest innovations in the space.
Big Bang on a Budget: Optimizing Your Shopper Marketing Investment – See more at: http://shoppermarketexpo.com/at-a-glance?field_day_of_week_tid%5B%5D=8&field_track_term_tid%5B%5D=25#sthash.p4oBllrK.dpuf
Big Bang on a Budget: Optimizing Your Shopper Marketing Investment – See more at: http://shoppermarketexpo.com/at-a-glance?field_day_of_week_tid%5B%5D=8&field_track_term_tid%5B%5D=25#sthash.p4oBllrK.dpuf
