by Theory House | Apr 19, 2017 | Blog
This year three leaders at Theory House have once again been named to The Path to Purchase Institute’s annual “Who’s Who in Shopper Marketing Agencies.” This sixth annual report recognizes 300 dedicated, passionate agency executives whose creative intelligent...
by Theory House | Apr 17, 2017 | Blog
Thank you to Andrew Gibbes and The Dieline for featuring our exciting Pepsi project.The Dieline is the world’s most visited packaging design website, and it highlights the importance and value of packaging design for brands in today’s world. By creating a platform...
by Theory House | Mar 25, 2017 | Blog
The video above is a replay of a webinar presented by Theory House VP of Retail Brands, Christopher Durham, highlighting the impressive growth of the Amazon Private Brand Portfolio.
by Theory House | Mar 2, 2017 | Blog
The following is reposted from eMarketer Retail Why Do Digital Players Beat Brick-and-Mortar Retailers at Their Own Game? Many of the biggest disruptors in brick-and-mortar retail are e-commerce brands that are opening physical stores—not the legacy retailers that...
by Theory House | Mar 1, 2017 | Blog
The video above is quick recap of the work Theory House produced for Google’s Android Wear display at Best Buy. Our brief was to be disruptive and to weave personal style into the visuals. The results are this traffic-stopping display at Best Buy nationally....
by Theory House | Mar 1, 2017 | Blog
A peek inside of our latest work for Greensboro-based premium grocer The Fresh Market. We were tasked with increasing the shoppability of the departments.