Turning Bloggers from Influencers to Private Brand Advocates
Note: This a guest post we provided to My Private Brand Is it better to engage bloggers with a...

Challenger Brand Spotlight: Oakley
At our Shopper Marketing Agency we are inspired by challenger brands. Recently, I saw...

What’s In-Store for Omni-Channel?
As omni-channel becomes more of a growing focus for retail marketers, one of the biggest...

Who’s Who in Shopper Marketing Agencies? We Are.
The July issue of Shopper Marketing, published by The Path to Purchase Institute, features a...

The Last Day of Class Opens Back to School Shopping Season
I don't know about you, but for my family and I, summer seems to be flying by. It seems like...